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Home » Case Studies » Hertzian


Many talented Apprentices in Digital and Marketing have developed their skills through employment with Hertzian, a company that provides outstanding opportunities and valuable experience in the industry.

"Hiring apprentices has been pivotal for Hertzian's growth. It is vital Hertzian continues to invest in apprentices and their respective programmes, to ensure Hertzian and Cornwall have the best in class for digital talent and training."

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Eighteen percent of Hertzian’s workforce is made up of Truro and Penwith College Apprentices, with a staggering thirty six percent having studied an Apprenticeship with Hertzian at some stage of their career and every single Apprentice ever employed progressing to a full-time permanent role.

Recognised by the UK Government as one of the country’s leading Artificial Intelligence (AI) companies, Hertzian provides outstanding opportunities for Apprentices in Marketing and Software Development to gain valuable experience working with clients such as the NHS, Warner Brothers and Riot Games.

Every Apprentice at Hertzian has delivered so much value to the business they have all moved onto permanent employment within the company, continuing their professional development through the Hertzian Academy of AI programmes.

Marketing Apprentice, Ethan Walker, was one of two Truro and Penwith College Apprentices from Hertzian to be recognised at the 2022 Cornwall Apprenticeship Awards.

Christopher Weavill, Chief Executive at Hertzian said: “Ethan is the youngest employee at Hertzian and consistently surprises his peers and managers with his maturity and performance that goes well beyond his age. Ethan regularly strives beyond his day-to-day duties, demonstrating that he is engaged and understands the broader needs of the company and his role. Ethan has recently been awarded Hertzian’s ‘Striving for Excellence’ award, a bonus scheme for employees who consistently strive for excellence, with only four awarded per year.

In addition to marketing Hertzian, Ethan has made significant contributions to grow the business’s sub-brand Player XP, an online community analysis tool for video game developers.

Christopher continued: “Ethan’s contribution can be easily identified by the amount of marketing blog articles and client testimonials published by Hertzian and Player XP. Ethan continues to grow the brand and awareness. As the Chief Executive, I have the utmost confidence in his ability to release this marketing content.

“It is refreshing to work with a colleague and Apprentice who has the awareness to prepare for meetings, anticipate questions and generally operate with the self-awareness and autonomy sometimes lacking in older more experienced employees. Ethan’s performance has been so strong, that I have given him a project to lead, working with a video creators agency to develop and deliver a brand-new marketing video for Player XP. Under guidance, Ethan has set a brief, provided feedback and done everything I would expect to manage and deliver on this project.

“Ethan’s diligence and output show a strong career ahead of him and I look forward to offering him a full-time position when he completes his Apprenticeship next year.”


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